Website and Branding for SmartLiving 360
Branding, Copywriting, Messaging, Brand Consultation, Web Design, Development and Strategy
SmartLiving 360 is an innovative business taking on the future of senior housing, healthcare and wellness as a movement for change. They came to us for guidance on repositioning and rebranding the entire enterprise to leverage their expertise in many different aspects of the field of longevity. Matter suggested bringing all three arms of the business - Consulting, Development and Thought Leadership - under one umbrella brand, SmartLiving 360. Using animated infographics, interactive case studies, a bold, inviting color palette and strategic messaging, the website and branding work to engage a wide audience - including potential residents, development partners, media opportunities and consulting businesses - to help visitors find information (and inspiration) in SmartLiving 360’s experience, leadership and vision.