Branding for Organic Chemistry, an Organic Haircare Line
Naming, Logo, Packaging Design System, Website, Social Media Marketing, Brand Consultation
From the naming and logo to the packaging design, website, and social media strategy, we created a fully scaleable brand to launch this unique product line into professional salons nationwide. To set this line apart from other organic haircare brands, we leveraged the scientific basis on which all of their products are formulated. Every ingredient in Organic Chemistry products is there for a purpose - to benefit the long-term health of your hair and scalp. This straightforward approach and honest communication of product ingredients and benefits, paired with the company's commitment to using the cleanest, most ethically sourced ingredients is what the Organic Chemistry brand is about. Check out the new website here:
IG: @organicchemistryproducts